OCT 20
SendMe Acquires Bidinski Reverse Auction Assets From Vector Mobile
Reverse Auction Assets Add Significant Functionality To SendMe's Mobile Sweepstakes Platform
SAN FRANCISCO, October 20, 2006 – SendMe, the leader in direct-to-consumer mobile entertainment, today announced the acquisition of selected assets from Vector Mobile LLC, a developer and publisher of mobile messaging services. The assets are related to Vector’s Bidinski reverse auction, an online and mobile sweepstakes service where users compete to win merchandise and prizes by attempting to pick the lowest unique bid. SendMe plans to embed the Bidinski functionality into its overall infrastructure to create an end-to-end mobile sweepstakes platform.
“The addition of the Bidinski reverse auction capabilities will enable us to continue expanding our existing suite of mobile entertainment options to include mobile sweepstakes – a market that’s been popular in other parts of the world and is now poised to take hold here in the US,” said Russell Klein, co-founder and CEO of SendMe. “Yet this transaction is more than an acquisition of assets. Vector Mobile is a great partner to us, and we will continue to collaborate with them on new initiatives.”
“We’re thrilled to be partnering with the SendMe team, and we see a great deal of promise for future opportunities to work together on other initiatives,” said Bryan Aamot, Chief Technical Officer for Vector Mobile. “By combining SendMe’s ability to unlock the value we’ve created in products like Bidinski with our development team, we see expansion into a variety of new mobile entertainment experiences for consumers.”
The transaction, which involved assets only, was part cash and part stock. Terms were not disclosed.
About SendMe
SendMe, Inc. turns any mobile phone into a portable playground. As the premier mobile media company, SendMe's family of destination sites lets you take the fun from the Web to your mobile phone with the broadest and best content, entertainment and community out there. SendMe's three properties — SendMeMobile.com, SoLow.com and mbuzzy.com — deliver content from today's pop culture sensations, niche independent creations, and stuff from our own community that will keep you coming back for more. Included in our premium content at SendMeMobile.com are wallpapers, one-of-a-kind mobile games, and the hottest, latest ringtones. Whether you're searching for MP3 ringtones or music ringtones, SendMe brings it all to you — how you want it, when you want it. So when you're looking for new ways to show your personal style, eager for some mobile gaming excitement, or trying to stay connected to the people and things you love the most, turn to SendMe. Founded in 2006 by three veteran online and mobile entrepreneurs, SendMe is funded by GrandBanks Capital, Spark Capital and True Ventures. For more information, visit www.sendmemobile.com.
Contact:
Beth Monaghan
InkHouse
781-916-9090 ext. 801
beth@inkhousepr.com
“The addition of the Bidinski reverse auction capabilities will enable us to continue expanding our existing suite of mobile entertainment options to include mobile sweepstakes – a market that’s been popular in other parts of the world and is now poised to take hold here in the US,” said Russell Klein, co-founder and CEO of SendMe. “Yet this transaction is more than an acquisition of assets. Vector Mobile is a great partner to us, and we will continue to collaborate with them on new initiatives.”
“We’re thrilled to be partnering with the SendMe team, and we see a great deal of promise for future opportunities to work together on other initiatives,” said Bryan Aamot, Chief Technical Officer for Vector Mobile. “By combining SendMe’s ability to unlock the value we’ve created in products like Bidinski with our development team, we see expansion into a variety of new mobile entertainment experiences for consumers.”
The transaction, which involved assets only, was part cash and part stock. Terms were not disclosed.
About SendMe
SendMe, Inc. turns any mobile phone into a portable playground. As the premier mobile media company, SendMe's family of destination sites lets you take the fun from the Web to your mobile phone with the broadest and best content, entertainment and community out there. SendMe's three properties — SendMeMobile.com, SoLow.com and mbuzzy.com — deliver content from today's pop culture sensations, niche independent creations, and stuff from our own community that will keep you coming back for more. Included in our premium content at SendMeMobile.com are wallpapers, one-of-a-kind mobile games, and the hottest, latest ringtones. Whether you're searching for MP3 ringtones or music ringtones, SendMe brings it all to you — how you want it, when you want it. So when you're looking for new ways to show your personal style, eager for some mobile gaming excitement, or trying to stay connected to the people and things you love the most, turn to SendMe. Founded in 2006 by three veteran online and mobile entrepreneurs, SendMe is funded by GrandBanks Capital, Spark Capital and True Ventures. For more information, visit www.sendmemobile.com.
Contact:
Beth Monaghan
InkHouse
781-916-9090 ext. 801
beth@inkhousepr.com